Award-winning American author David Levithan once said, “A photograph is a souvenir of a memory. It is not a moment. It is the looking at the photograph that becomes the moment. Your own moment.”
This is the inspiration for the 𝟯𝗿𝗱 𝗤𝘂𝗮𝗿𝘁𝗲𝗿 special issue of the 𝗣𝗙𝗗𝗔 𝗥𝗲𝘃𝗶𝗲𝘄. The beauty of a moment is that it’s fleeting and can be remembered with something as simple as a collection of photos. As seen in the art style and overall design, we are turning back time to the nostalgic days of doodling with chalk and scrapbooking. Also, as part of the 𝗣𝗙𝗗𝗔’𝘀 𝟰𝟲𝘁𝗵 𝗔𝗻𝗻𝗶𝘃𝗲𝗿𝘀𝗮𝗿𝘆 𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗼𝗻, this issue is the agency’s way of preserving and cherishing personal memories for a lifetime.
In this day and age, being an adult can be as hard as it gets. Nevertheless, may we continue to explore our childlike wonder by collecting photos and memories because freezing a moment can help us go back and remember how truly rich, fun, and exciting the reality is.
You may access the full 𝗣𝗙𝗗𝗔 𝗥𝗲𝘃𝗶𝗲𝘄 𝟯𝗿𝗱 𝗤𝘂𝗮𝗿𝘁𝗲𝗿 𝟮𝟬𝟮𝟮 issue by visiting http://bit.ly/PFDAReview3Q2022 or by scanning the QR Code.