A recent survey by YPulse has found that young Americans are increasingly prioritizing video games over television in their media consumption habits. The survey revealed that over 90% of teenagers aged 13-17 play video games on a regular basis, spending an average of more than 14 hours a week on gaming consoles and computers.
Additionally, teenagers are spending 6.5 hours a week playing games on smartphones, the same amount of time they dedicate to watching TV shows. Esports also hold appeal for young people, with an average of 2.6 hours a week spent watching competitive gaming.
The survey results indicate that 68% of young people find video games more entertaining than TV shows or movies, citing the interactive and immersive nature of gaming as a key factor. Despite this trend, young people have not completely abandoned television, with 48% expressing a preference for movies or TV shows adapted from video games.
The study also revealed that many teenagers engage in multitasking while watching TV, such as scrolling on social media or playing video games simultaneously. This shift in media consumption habits has caught the attention of Hollywood, with successful box office adaptations of popular video games like “Uncharted” and “The Super Mario Bros. Movie.”
The YPulse study surveyed 1,308 individuals aged 13 to 39 in the USA and Canada from April 9 to 18, 2024.
